Become a Certified Professional Digital Marketing Expert
-
Digital Marketing Introduction & Strategy
In this section we'll show you how this course has been structured and how to get the most out of it. We'll also show you how to solve the exercises and submit quizzes.
-
WordPress & Blog Creation
-
Lecture 2.1Install WordPress & Blog Creation
-
-
Email / Inbound Marketing
-
Lecture 3.1EM Intro & Campaigns / Automation
-
Lecture 3.2Track / Measure Performance & Optimization
-
-
Social Media Marketing
-
Lecture 4.1Intro – Social Media content marketing
-
Lecture 4.2FB / Insta / LinkedIn Postings
-
Lecture 4.3Social Media Advertising
-
-
SEM – PPC + Display Advertising
-
Lecture 5.1PPC / Campaign creation
-
Lecture 5.2Google Ads / AdWords / GDN
-
Lecture 5.3Google Analytics / STDC
-
-
SEO + Web Optimization
-
Lecture 6.1Intro / On Page / Off Page
-
Lecture 6.2Tools / Audit / Analysis / Traffic / Rankings
-
Digital Marketing Strategy
- Introduction to the core principles and purpose of digital marketing
- Market analysis
- Consumer behavior
- Publicity
- Sales
- Communication
- Enable you to develop clear and actionable business objectives
- Digital marketing plan, gain audience and industry insight