Things You Need to Know About Digital Marketing Internship

Digital marketing has revolutionized the way businesses market their products, services, and brand. Millennials are now seeking a career in SEO, SMO, Content Marketing, Website Development, and many other digital marketing tactics.

It’s true that digital marketing employees get a handsome salary even for fresher candidates but they also need to give that level of performance. That’s why everyone who wants to make career in digital marketing prefers to go for digital marketing internship.    

What does Digital Marketing Internship entail?

An internship in digital marketing means learning essential skills and earning real-world experience. Having enough skills, knowledge, and experience is the key to excel at what you do. It will provide you with the hands-on experience you need to gain. Plus, it will enhance your knowledge and understanding of complex topics and current industry trends. 

Though there are both paid and unpaid internships, you should not choose the internship solely based on stipend.

While looking for a digital marketing training institute for internship, check the following:

  • Affiliations and certifications –to ensure that the institute is recognized
  • Infrastructure and work environment – that inspires you to work and learn as well as motivates you to accomplish your internship objectives
  • Offers live-projects and practical websites to work on within deadlines– so that you practically learn how to implement real-time digital marketing strategies and campaigns based on your specific field.
  • Offers flexible schedules – to work part-time or full-time to fit your schedule
  • Placement assistance – check whether the institute genuinely assists with job placements

Responsibilities of a Digital Marketing Intern

As a digital marketing intern, you will be developing and managing digital marketing activities and you will be responsible for achieving the goals of a live-project through your digital creativity. The goals might be set by either you as a digital marketing strategist for the project or by the owner of website, i.e. the client.

The goal could be ranking a specific product or service keyword, reducing the bouncing rate of a website, increasing the traffic to a website by running a campaign, increasing conversions, and so on.

While doing digital marketing internship, your role will depend on the course or training you choose. However, you can expect to work on the following tasks.

As a Digital Marketing Intern, you are Responsible for:

  • Developing clear and actionable digital marketing strategies based on the project’s goals
  • Identifying the audience and gaining industry insights for the projects assigned to you
  • Creating content or code for various media platforms
  • Examining data analytics reports to better understand the effectiveness of strategies implemented
  • Performing market and consumer behavior analysis to learn current market trends and aligning your strategy to them
  • Understanding how latest digital trends and tools impact their customers and end-users
  • Increasing sales and publicity of the website’s (i.e. client’s) offering
  • Identifying solutions and interacting with your peers and clients to collaborate and fulfill a shared goal.  

This is not all.

You may be asked to create and implement social media strategies that help clients to market their business on different social media platforms. 

Digital marketing interns also have other responsibilities, such as assisting the team with Email Marketing for campaigns, newsletters, and subscription letters.

You may need to prepare monthly reports for clients as well. 

All these duties and responsibilities help you gain insights into how digital marketing companies work and how you can help clients in boosting their human traffic, leads, and ultimately, return on investment.

Since you are expected to work and meet the standards like other team members, you will experience what it is like to work as a digital marketing professional in a company.  

“Always remember, your focus determines your reality.”

George Lucas

Skills of a Digital Marketing Intern

Some companies require Digital Marketing Course Certification to work as an intern. Besides, you may also need to have some basic knowledge of Social Media Platforms and Content Management Systems such as WordPress. Other important skills include excellent verbal and written communication skills and organizational skills.

Looking for Digital Marketing Internship? Contact us. https://bit.ly/2xqwqOY

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Corporate Sales Director

We are on the hunt for a talented and experienced director of sales to lead our sales department. We need a self-motivated professional with proven managerial experience and an outstanding track record in sales. In this position, you will be responsible for meeting our annual sales targets within assigned regions and accounts.

Your duties will include motivating our sales team, designing strategic sales plans, and assessing costs and competition. In addition to being an excellent communicator, our ideal candidate will also demonstrate exceptional negotiation and leadership skills.

Responsibilities:

  • Lead and motivate team to improve sales and customer service with clients.
  • Design and implement strategic plans to reach sales targets.
  • Cultivate lasting relationships with customers to grow customer loyalty.
  • Develop and promote weekly, monthly and quarterly sales objectives.
  • Draft detailed and accurate sales reports.
  • Work with customers to better understand their business needs and goals.
  • Assess costs, competition, and supply and demand to identify selling prices.
  • Estimate sales volume and profit for current and new products.
  • Establish a sales training program to train new employees.
  • Meet with sales and marketing team to assess company performance.
  • Through reporting and analytics, validate the quality of the lead and pipeline data and provide guidance to improve the overall data quality
  • Database management
  • Define contact and account quality standards in the database, defining processes and data acquisition strategies
  • Monitor the quality of marketing and sales information and define data improvement programs

Requirements:

  • Ability to understand the impact of operational initiatives from a sales or marketing person's perspective
  • Ability to prepare reports and use of appropriate mode of communication. Must be proficient at analyzing data, building reporting and making strategic recommendations based on data and trends
  • Ability to manage multiple projects and work to tight deadlines
  • Proven success working in a fast-paced, high-growth environment
  • Keen business sense, with the ability to find creative business-oriented solutions to problems
  • In-depth knowledge of marketing techniques and best practices.
  • Capacity to manage various projects and work to tight deadlines.
  • Excellent negotiation and leadership skills.
  • Outstanding written and verbal communication skills.
  • Bachelor’s degree in marketing, business administration or a relevant field.
  • A minimum of 5 years experience in a similar role.

Location: Delhi NCR

Job Types: Full-time, Regular / Permanent

Salary: ₹40,000.00 - ₹50,000.00 per month

Ability to commute/relocate: Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Preferred)

Education: Master's (Preferred)

Experience: Digital Sales and Account management: 5 years (Preferred)

SEO on-page technical Specialist

  • Conducting on-site and off-site analysis of web SEO competition. Researching and implementing content recommendations.
  • Optimizing copy and landing pages for search engine optimization
  • Using google analytics to conduct performance reports regularly.
  • Assisting with blog content.
  • Leading keyword research and optimization of content.
  • Keeping up-to-date with developments in SEM.
  • Update existing content to include more keywords.
  • Create quality content.
  • Research keyword trends.
  • Analyze site analytics to gauge which areas of the site have more traffic.
  • Paying particular attention to any significant Google algorithmic changes.

Requirements:

  • Minimum 5 years of Extensive experience in SEO.
  • Working knowledge of Google Analytics In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
  • Experience with coding techniques.
  • Thorough understanding of web design and site structures.
  • Good knowledge of back link analysis.
  • Knowledge of SEO practices.
  • High-quality reporting, copywriting and analytic skills.
  • Excellent time management skills and the ability to prioritise work.
  • A detailed understanding of PR in order to get the client’s message heard.
  • Experience in HTML coding, PHP, and JavaScript.
  • A desire to understand what drives Google’s algorithms.
  • Excellent written communication skills.
  • Ability to multitask.
  • Bachelor’s degree, test-driven or relevant field

Location: Delhi NCR

Job Types: Full-time, Regular / Permanent

Salary: ₹25,000.00 - ₹30,000.00 per month

Ability to commute/relocate: Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Preferred)

Education: Bachelor's (Preferred)

Experience:

  • SEO Technical: 5 years (Preferred)
  • WordPress, HTML, PHP, and JavaScript: 3 years (Preferred)

SEO Specialist (off-page)

We are looking for an SEO expert to manage all search engine optimization activities.

You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

An SEO specialist must identify the techniques and strategies required to increase a company website’s traffic. The process makes a brand more visible to customers, generates more leads, and increases profit.

Responsibilities

  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyze website analytics and PPC initiatives and campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Optimize copy and landing pages for search engine marketing
  • Perform ongoing keyword discovery, expansion and optimization
  • Research and implement search engine optimization recommendations
  • Research and analyze competitor advertising links
  • Develop and implement link building strategy
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Work with editorial and marketing teams to drive SEO in content creation and content programming
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  • Creating high-quality SEO content.

Requirements and skills

  • 5 years of Proven SEO experience
  • Communication skills
  • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
  • Solid understanding of performance marketing, conversion, and online customer acquisition
  • Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
  • Experience with A/B and multivariate experiments
  • Knowledge of ranking factors and search engine algorithms
  • Up-to-date with the latest trends and best practices in SEO and SEM
  • Bachelor’s degree in relevant field and industry certifications
  • Location: Delhi NCR

Job Types: Full-time, Regular / Permanent

Salary: ₹25,000.00 - ₹30,000.00 per month

Ability to commute/relocate: Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Preferred)

Education: Bachelor's (Preferred)

Experience: SEO tools / off-page: 5 years (Preferred)