According to Statista, the market size of the digital ad industry across India was over 200 billion INR in 2021, A substantial leap from the market size in 2016. The numbers are staggering; however, owing to the promising growth of digital channels across India, the digital marketing share was projected to reach nearly 360 billion INR by 2023. Digital marketing course in India are becoming widely popular because the progressive growth of marketing demands savvy marketers who are familiar with the nerve of the internet sphere.
Do you want to ace digital marketing? Well, before you get started with the basics of internet marketing and dig deeper into the advanced tactics, let’s explore more about what digital marketing is.
What is digital marketing?
Selling goods and services via online channels like social media, SEO, email, and mobile apps is known as digital marketing. Digital marketing is a broad umbrella term that includes a variety of topics, including SEO, blog authoring, distribution channels, and budgets.
Today’s consumers conduct a lot of their product research online. According to a survey by HubSpot Research, nearly 77% of consumers look up a brand online before purchasing it. In addition, 51% of shoppers claim to research products on Google before making a purchase. With a vast proportion of customers shopping online, enterprises are searching for creative and innovative marketers who can take their marketing campaigns to the next level. Want to be the next big shot in the digital marketing world? Digital marketing course in India can be your one-stop solution.
What can you learn in digital marketing?
With a digital marketing course, you can learn the following aspects:
- In-demand marketing skills range from content marketing and web analytics to social media marketing, email marketing, SEO, SEM, influencer marketing, and display advertising.
- Video marketing. When video continues to take the internet by storm, you can understand how to experiment with video content across different platforms.
- Market research, YouTube marketing, Google Adwords, Facebook Ads, social media marketing for different platforms like Instagram, Twitter, Facebook, Quora, Pinterest and more.
- Email marketing and WordPress marketing.
- Acquire the right marketing skills and hone them with the soft skills that you need to ace your job.
- Competitor analysis. Understand how the leading industry players get ahead of the competition. Deploy KPIs and metrics and have a firm grasp of competitor analysis with e-books. Videos, whitepapers, one-on-one sessions, and more.
Getting started with a digital marketing course in India
Do you want to start your marketing journey with a rock-solid digital marketing course in India? Want to develop strong foundational concepts and practical skills that concern the current marketing scenario of 2022 and beyond? Digital Almighty welcomes you to the realm of orchestrated digital marketing courses. Learn from the best in the industry, learn to create pragmatic, real-world marketing campaigns, and understand the different aspects of marketing from their core. Whether you want to start with the basics of SEO, learn content marketing or Analytics or SMO – our courses help you gain competitive edge in digital marketing.
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