Advanced PPC-Display Advertising Certification Courses

Organizations today rely heavily on Pay Per Click (PPC) or Google & Bing Adwords. At Digital Almighty, we help you expand your digital marketing portfolio with the PPC course online. Learn the tactics of PPC advertisements with our PPC course online. Get a detailed understanding of Google display ads through our display advertising training course. 

Course Features

  • Full-time Placement Assurance* on program completion
  • No Cost EMI Option
  • One-on-One Career Mentorship
  • Certification after course completion

PPC Certificate OnlineCourse Description

Master the science behind running and managing paid campaigns. Through our PPC certificate online, you will get familiar with advertisement terminologies, learn to generate paid traffic, and direct potential customers to a website. Our PPC certificate online is designed by industry experts and Adword specialists that help you stay updated with the industry’s changing dynamics. During the course, you will get to work on real-time projects to help you understand ranking algorithms, post-click activity, and paid search.

The course includes modules that give you a detailed understanding of Facebook, Bing, and Google AdWords for Beginners. Further, if you are looking to learn the advanced features of PPC advertising, or you want to run Google AdWords for Business, our trainers are available for your support.

What will you learn in PPC Course Online

  • Understand search psychology of the audience
  • Create landing pages
  • Develop profitable Google Ad Campaigns
  • Increase sales
  • Read Ad reports
  • Retarget visitors
  • Analyze click pattern
  • Understand Pay-Per-Click trends

Display Advertising Training Course

Master the art of attracting potential customers through visual ads. These ads are graphics advertisements that encourage users to click and land on a targeted page. You can learn this through our display ad course. You can combine the PPC course with the Display Advertising Training Course for a full-fledged knowledge of Google Advertising. By gaining complete experience, you can confidently offer Google Ad services to clients.

Find out how our PPC certificate online course is helping marketers in the field of digital advertising. To enroll in our CertifiedPPC course online, connect with our course representatives today.

  • Intro to SEM -Search Engine Marketing 0/1

    In this section we'll show you how this course has been structured and how to get the most out of it. We'll also show you how to solve the exercises and submit quizzes.

  • PPC / Campaign creation 0/1

  • Google Ads / AdWords / GDN 0/1

    Price

    $299.00$399.00

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    Upcoming Webinars

    3

    May

    2020

    Digital Almighty Professional Certification – DAPC

    Register for a Free Demo Class with Digital Almighty

    • 15:30 - 20:30
    • Perth, Australia

    3

    May

    2020

    Digital Almighty Professional Certification – DAPC

    Register for a Free Demo Class with Digital Almighty

    • 15:30 - 20:30
    • Perth, Australia

    Let's Make Your Journey Easier

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    Corporate Sales Director

    We are on the hunt for a talented and experienced director of sales to lead our sales department. We need a self-motivated professional with proven managerial experience and an outstanding track record in sales. In this position, you will be responsible for meeting our annual sales targets within assigned regions and accounts.

    Your duties will include motivating our sales team, designing strategic sales plans, and assessing costs and competition. In addition to being an excellent communicator, our ideal candidate will also demonstrate exceptional negotiation and leadership skills.

    Responsibilities:

    • Lead and motivate team to improve sales and customer service with clients.
    • Design and implement strategic plans to reach sales targets.
    • Cultivate lasting relationships with customers to grow customer loyalty.
    • Develop and promote weekly, monthly and quarterly sales objectives.
    • Draft detailed and accurate sales reports.
    • Work with customers to better understand their business needs and goals.
    • Assess costs, competition, and supply and demand to identify selling prices.
    • Estimate sales volume and profit for current and new products.
    • Establish a sales training program to train new employees.
    • Meet with sales and marketing team to assess company performance.
    • Through reporting and analytics, validate the quality of the lead and pipeline data and provide guidance to improve the overall data quality
    • Database management
    • Define contact and account quality standards in the database, defining processes and data acquisition strategies
    • Monitor the quality of marketing and sales information and define data improvement programs

    Requirements:

    • Ability to understand the impact of operational initiatives from a sales or marketing person's perspective
    • Ability to prepare reports and use of appropriate mode of communication. Must be proficient at analyzing data, building reporting and making strategic recommendations based on data and trends
    • Ability to manage multiple projects and work to tight deadlines
    • Proven success working in a fast-paced, high-growth environment
    • Keen business sense, with the ability to find creative business-oriented solutions to problems
    • In-depth knowledge of marketing techniques and best practices.
    • Capacity to manage various projects and work to tight deadlines.
    • Excellent negotiation and leadership skills.
    • Outstanding written and verbal communication skills.
    • Bachelor’s degree in marketing, business administration or a relevant field.
    • A minimum of 5 years experience in a similar role.

    Location: Delhi NCR

    Job Types: Full-time, Regular / Permanent

    Salary: ₹40,000.00 - ₹50,000.00 per month

    Ability to commute/relocate: Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Preferred)

    Education: Master's (Preferred)

    Experience: Digital Sales and Account management: 5 years (Preferred)

    SEO on-page technical Specialist

    • Conducting on-site and off-site analysis of web SEO competition. Researching and implementing content recommendations.
    • Optimizing copy and landing pages for search engine optimization
    • Using google analytics to conduct performance reports regularly.
    • Assisting with blog content.
    • Leading keyword research and optimization of content.
    • Keeping up-to-date with developments in SEM.
    • Update existing content to include more keywords.
    • Create quality content.
    • Research keyword trends.
    • Analyze site analytics to gauge which areas of the site have more traffic.
    • Paying particular attention to any significant Google algorithmic changes.

    Requirements:

    • Minimum 5 years of Extensive experience in SEO.
    • Working knowledge of Google Analytics In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
    • Experience with coding techniques.
    • Thorough understanding of web design and site structures.
    • Good knowledge of back link analysis.
    • Knowledge of SEO practices.
    • High-quality reporting, copywriting and analytic skills.
    • Excellent time management skills and the ability to prioritise work.
    • A detailed understanding of PR in order to get the client’s message heard.
    • Experience in HTML coding, PHP, and JavaScript.
    • A desire to understand what drives Google’s algorithms.
    • Excellent written communication skills.
    • Ability to multitask.
    • Bachelor’s degree, test-driven or relevant field

    Location: Delhi NCR

    Job Types: Full-time, Regular / Permanent

    Salary: ₹25,000.00 - ₹30,000.00 per month

    Ability to commute/relocate: Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Preferred)

    Education: Bachelor's (Preferred)

    Experience:

    • SEO Technical: 5 years (Preferred)
    • WordPress, HTML, PHP, and JavaScript: 3 years (Preferred)

    SEO Specialist (off-page)

    We are looking for an SEO expert to manage all search engine optimization activities.

    You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

    An SEO specialist must identify the techniques and strategies required to increase a company website’s traffic. The process makes a brand more visible to customers, generates more leads, and increases profit.

    Responsibilities

    • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
    • Track, report, and analyze website analytics and PPC initiatives and campaigns
    • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
    • Optimize copy and landing pages for search engine marketing
    • Perform ongoing keyword discovery, expansion and optimization
    • Research and implement search engine optimization recommendations
    • Research and analyze competitor advertising links
    • Develop and implement link building strategy
    • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
    • Work with editorial and marketing teams to drive SEO in content creation and content programming
    • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
    • Creating high-quality SEO content.

    Requirements and skills

    • 5 years of Proven SEO experience
    • Communication skills
    • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
    • Solid understanding of performance marketing, conversion, and online customer acquisition
    • Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
    • Experience with A/B and multivariate experiments
    • Knowledge of ranking factors and search engine algorithms
    • Up-to-date with the latest trends and best practices in SEO and SEM
    • Bachelor’s degree in relevant field and industry certifications
    • Location: Delhi NCR

    Job Types: Full-time, Regular / Permanent

    Salary: ₹25,000.00 - ₹30,000.00 per month

    Ability to commute/relocate: Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Preferred)

    Education: Bachelor's (Preferred)

    Experience: SEO tools / off-page: 5 years (Preferred)